case 11
tech
Microsoft (Partners in Learning)
01, The Challenge
What the brand needed.
Build community around Microsoft’s education initiative. Translate the company’s enterprise-scale education technology into content accessible and engaging for individual classroom educators, an audience notoriously skeptical of corporate marketing.
02, The Approach
What Fifty & Five did.
Translated Microsoft’s education technology offerings into accessible, engaging social content for educators. Showcased real teachers, real classroom stories, and real outcomes, not product pitches dressed up as inspiration.
Community building around Microsoft’s global education initiative, translating enterprise edtech into content educators actually shared.
03, The Outcome
What actually happened.
Microsoft. The name speaks for itself. A credential that, on its own, ends most "have you worked with enterprise clients?" conversations.