Microsoft (Partners in Learning) — hero
01 — The Challenge
What the brand needed.
Build community around Microsoft’s education initiative. Translate the company’s enterprise-scale education technology into content accessible and engaging for individual classroom educators — an audience notoriously skeptical of corporate marketing.
02 — The Approach
What Fifty & Five did.
Translated Microsoft’s education technology offerings into accessible, engaging social content for educators. Showcased real teachers, real classroom stories, and real outcomes — not product pitches dressed up as inspiration.
Community building around Microsoft’s global education initiative — translating enterprise edtech into content educators actually shared.
03 — The Outcome
What actually happened.
Microsoft. The name speaks for itself. A credential that, on its own, ends most "have you worked with enterprise clients?" conversations.