Fifty & Five
Fitness

Senior-led social for fitness brands — boutique studios to national franchises. Conversion-grade content that actually fills classes.

Selected clients
Orangetheory Fitness
BODYBar SoDo
Chris & Heidi Powell
Cervelo
Title Boxing Club
BASI Pilates
CKO Kickboxing
StreetStrider
What we bring

01

Studio-level + national-brand expertise — we’ve operated both stacks for Bodybar Pilates.

02

Class-fill conversion mechanics built in: every post ladders back to a bookable action.

03

Influencer + UGC + paid social orchestration — no single-channel bets.

04

Fitness marketing lives or dies on the trial-to-paid conversion, not the follower count. A studio can grow an audience of people who will never walk in, and a national franchise can post daily without filling a single 6am class. We build the content calendar backwards from the booking: what makes someone try, what makes them come back a second time, and what makes them buy the package. That is why the reporting we send tracks class fills and trial conversions rather than reach.

Frequently asked

What fitness brands has Fifty & Five worked with?

Bodybar Pilates and other fitness/wellness brands. Senior-led on every account — we’ve operated both studio-level and national-franchise stacks.

How does Fifty & Five drive class-fill conversions for fitness brands?

Every post ladders back to a bookable action — class signups, free trials, app downloads. Conversion mechanics are baked into the content calendar.

What’s Fifty & Five’s approach to fitness influencer marketing?

Influencer + UGC + paid social orchestrated together — no single-channel bets. We measure trial-to-paid conversion, not follower counts.

Featured in our 222-brand portfolio across 5 continents since 2008

Worked with: Microsoft, SAP, Kendall-Jackson, Enterprise Holdings, Discovery Channel, Blaze Pizza, Polynesian Cultural Center, Resorts World, NetGear/Arlo, Tupperware, Warner Bros., and 200+ more.

Book a 30-min working session — no pitch deck, no proposal until we know it's a fit.

LIVE
MicrosoftSAPKendall-JacksonEnterprise Rent-A-CarNational Car RentalAlamoBlaze PizzaDiscovery ChannelAmerican Airlines CenterToys R UsResorts WorldAxe / UnileverNETGEAR / ArloLinksysTupperwareWarner Bros.PenfoldsMolina HealthcareThe Irvine CompanyAutoNationBain & CompanyWolfgang's SteakhouseHasbroMicrosoftSAPKendall-JacksonEnterprise Rent-A-CarNational Car RentalAlamoBlaze PizzaDiscovery ChannelAmerican Airlines CenterToys R UsResorts WorldAxe / UnileverNETGEAR / ArloLinksysTupperwareWarner Bros.PenfoldsMolina HealthcareThe Irvine CompanyAutoNationBain & CompanyWolfgang's SteakhouseHasbro