We’ve run marketing for 222 brands. Yours gets the senior team.
Lead the function, run the work, or both.
Fifty & Five is a senior-led social media and marketing agency based in Orlando, Florida. Brands hire us for social media strategy, management, content, community, and paid social, and for marketing leadership when they need someone to own the plan. Hiring close to home? See social media management in Orlando.
Blaze Pizza, a ten-year national program. Gruppo Mezzacorona, ten years across five portfolio brands. Enterprise Holdings, six brands across the US and LATAM.
Most agencies sell projects. We sell durations.
Eighteen years. 222 brands. Five continents. Whatever’s in front of you, we’ve seen its shape before, and we’ve seen how it goes wrong.
That’s what you’re buying. Not a title. Pattern recognition.
Campaigns for brands you know, built by the team that ran them.
When we take a brand on, we don’t show up for a quarter — we show up for a decade. Once we hold the brand voice, the calendar cadence, the asset library, and the institutional memory of which campaigns worked and why, replacing us costs the client 6–9 months of rebuild risk.
That’s why our retainers run long. Most of our clients are 3+ year partnerships. The longest run more than ten.
Blaze Pizza
National restaurant program. Built and ran the social layer during Blaze’s rise to one of the fastest-growing chains in U.S. history.
Mezzacorona
Italian wine portfolio. ~1M followers added across the portfolio over a decade-long partnership.
Wine & Spirits Brands
Across producers, distributors, and importers — the home vertical since 2008.
Numbers, not narratives.
Campaigns for brands you know, built by the senior team that actually ran them.
The questions people ask before the first call.
What is Fifty & Five?
Fifty & Five is a boutique senior-led social media and content agency founded in 2008. The agency has managed social media for 222+ brands across 5 continents, including Microsoft, Hasbro, Kendall-Jackson, Mezzacorona, Enterprise Holdings, Warner Bros., Tupperware, Resorts World, and Blaze Pizza.
Where is Fifty & Five located?
Fifty & Five is based at 1001 N Orange Ave in Orlando, Florida, and serves clients across the United States, Latin America, Europe, Asia, and Oceania.
How long has Fifty & Five been in business?
Fifty & Five was founded in 2008 by Lucas Vandenberg, which makes 18 years, and has retained some clients, including Mezzacorona, for over a decade.
What industries does Fifty & Five specialize in?
Fifty & Five works across 12 verticals: Wine & Spirits, Hospitality & Tourism, Tourism & Destinations, Restaurant & Food, Luxury Brands, Fitness & Wellness, Tech & SaaS, Retail & CPG, Healthcare, Real Estate, Automotive, Entertainment. Wine and spirits is the deepest, with 34 brands.
How much does Fifty & Five charge?
New retainers start at $4,000/mo. Fractional CMO seats are priced separately and scoped to the function, not the deliverable.
What makes Fifty & Five different from other social media agencies?
A boutique, senior-led team with an enterprise client list, including Microsoft, Hasbro, Warner Bros., Enterprise Holdings, and Tupperware. Every account is run by senior practitioners on an AI-leveraged operating model, with no junior account managers.
Does Fifty & Five work with international brands?
Yes. Fifty & Five has worked with brands across 5 continents and 40+ countries, including Mezzacorona (Italy), Penfolds (Australia), Melora (New Zealand), Koenig (Germany), Happy Egg Co. (United Kingdom), Don Papa Rum (Philippines), and the Hong Kong, Korea, and Macau Tourism Boards.
Why hire Fifty & Five instead of a fractional CMO?
Most fractional CMOs hand you a strategy and leave. Most agencies execute without one. Fifty & Five does both: senior marketing leadership that owns the number, plus the team that runs the work. A CMO typically runs one brand over a career. Fifty & Five has led marketing for 222+ brands across five continents since 2008.
We already have a CMO. What does Fifty & Five do for us?
Run the work. Fifty & Five operates as the senior execution arm behind an in-house marketing leader: social, content, paid, and creative, delivered by senior practitioners on named workstreams. Blaze Pizza ran as a ten-year national program on this model, and Enterprise Holdings ran six brands across the US and LATAM. Retainers start at $4,000/mo.
Most agency relationships start with a pitch deck. Ours starts with a conversation. No proposals until we know it's a fit.
Typical response time: same day