Fifty & Five is a hotel and resort social media agency based in Orlando. Since 2008 we have run social for luxury resorts including Resorts World Bimini and Resorts World Catskills, cultural attractions like the Polynesian Cultural Center, and national tourism boards including the Hong Kong Tourism Board. Hotel and resort content that converts, from awareness to itinerary to booking.
Resorts, attractions, and tourism boards.
See the full write-ups on Resorts World and the Polynesian Cultural Center, or the full portfolio on our hospitality social media agency page.
Aspiration that is still authentic.
Hospitality social is aspirational by nature, but the platforms are flooded with resort shots that all blend together. The properties that stand out are the ones whose content feels like a specific place, not a stock image. We have operated through weather events, travel advisories, and reputation moments across 40+ countries, so crisis-ready is built in, not bolted on. Read more in our luxury resort social guide.
Straight answers before you hire.
How much does a hospitality social media agency cost?
Retainers run from $4,000 per month for ad management to $50,000+ per month for full-service, always-on programs across multiple properties. Pricing is principal-led, with no junior account management.
Do you work with tourism boards or just individual properties?
Both. Fifty & Five has run social for individual resort properties like Resorts World Bimini and Resorts World Catskills, cultural attractions like the Polynesian Cultural Center, and national tourism boards including Hong Kong, Korea, and Macau.
How do you handle multi-market destination campaigns?
Localization without dilution. We adapt creative, channels, and messaging per market while protecting the global brand, and have operated campaigns across 40+ countries and 5 continents.
Can you handle crisis communications for hospitality or travel brands?
Yes. Weather events, travel advisories, and reputation moments are baked into the retainer playbook. Senior strategists handle crisis comms directly, not outsourced to a junior team.
What's the difference between Fifty & Five and a hospitality-only boutique?
Fifty & Five has run hospitality and destination social since 2008, but also carries a Fortune 500 client list in other categories. That means enterprise-grade process and reporting applied to a category most boutiques cannot staff for.
Does Fifty & Five work with luxury resorts specifically?
Yes. Fifty & Five has run social for luxury resort properties including Resorts World Bimini in the Bahamas and Resorts World Catskills in upstate New York, each with content built around the specific character of the property, not a shared template.
Can a hospitality brand start with a smaller retainer?
Yes. Retainers scale from ad-management-only programs at $4,000 per month up to full-service, always-on, multi-property programs at $50,000+ per month.
A conversation about what you're building, no proposal until we know it's a fit.